Visiclix – Your Digital Marketing Partner for Eye Care

Industry Experts in Eye Care Marketing

With over 25 years of experience in digital marketing, our team understands what it takes to attract new patients, improve online visibility, and manage your reputation. We’ve delivered new patients to ophthalmology practices by creating effective websites, improving SEO, optimizing Google ads, and managing client reviews. We don’t believe in one-size-fits-all solutions. Instead, we create custom strategies that help your practice thrive.

At Visiclix, transparency is key. You’ll have access to real-time performance tracking through an online dashboard, plus monthly strategy calls to ensure your marketing is delivering results. And because we believe in earning your business, we never require long-term contracts—our clients stay with us because we help them grow.

Meet Mark Bianchi - CEO

Mark Bianchi is the CEO of Visiclix, a digital marketing agency that connects patients with eye care professionals. With over 25 years of experience in digital marketing, Mark has spent his career learning, adapting, and sharing what he’s picked up along the way.

Mark’s roots are in the media world, where he worked with companies like Clear Channel Communications (now iHeartMedia) and Sinclair Broadcasting Group during a time when digital marketing was just starting to take off. Those early years gave him a front-row seat to big changes in how people connect and do business online. In 2019, Mark started QBall Digital Agency, focusing on supporting small businesses—many of which needed a steady hand to help them figure out the world of digital advertising and online growth.

As Mark spent more time working with optometrists and eye care practices, he saw an opportunity to create something tailored just for them. That’s how Visiclix was born—a spinoff from QBall Digital, dedicated to serving the unique needs of the ophthalmic industry. Mark enjoys working directly with practices, listening to their goals, and finding straightforward ways to help them get noticed by new patients.

What stands out most about Mark isn’t just his experience, but his approach. Mark believes that digital marketing should be clear and honest, without the buzzwords and empty promises. He’s happiest when he can make things simple and easy for others.

Outside of work, Mark is a family man at heart. He and his wife, Deborah, have been married for more than 35 years and are proud parents of four grown children. In his free time, Mark likes to unwind by playing bass guitar, getting behind the camera for some photography, hitting the bike trails, or flying drones—always looking for a new angle on things!

Mark’s goal is simple: to help others succeed, one step at a time.

Digital Marketing That Works for Eye Care Practices

Every marketing channel has its strengths, and a well-rounded strategy can include a mix of traditional and digital methods. At Visiclix, we specialize in digital marketing because it offers powerful, measurable ways to connect with patients who are actively searching for eye care services. By focusing on strategies like SEO, paid search, and social media, we help optometry and ophthalmology practices grow their online presence and attract more patients efficiently. Visiclix specializes in:

Search Engine Optimization (SEO)

Improve your website’s ranking so patients find you when searching for eye care services.

Search Engine Marketing (SEM, PPC)

Target people actively searching for vision care with pay-per-click ads.

Targeted Display & Retargeting

Stay top-of-mind with potential patients who have shown interest in your services.

Social Media Management

Build trust and credibility by maintaining an active, engaging social media presence.

Social Media Advertising

Run highly targeted ad campaigns to attract new patients.

Website Design & Development

Ensure your website is professional, ADA and HIPAA-compliant, easy to navigate, and optimized for conversions.

Listings Management

Keep your practice’s information accurate and consistent across online directories.

Reputation Management

Boost your online reputation by encouraging positive patient reviews and managing feedback.

Video Marketing

Use patient testimonials and educational videos to enhance your brand and engage your audience.

Custom Digital Marketing Solutions for Your Practice

Personalized Strategies for Growth

Every eye care practice is unique, and so are our marketing strategies. We take the time to understand your goals and challenges, then craft a plan that connects you with the right patients.

Flexible and Cost-Effective Solutions

We provide high-quality digital marketing services without locking you into long-term contracts or requiring large upfront investments. Our pricing is designed to be affordable for independent optometrists and ophthalmologists.

Helping You Compete with Larger Eye Care Chains

Independent practices often struggle to compete with large eye care networks. Visiclix levels the playing field by giving you access to powerful marketing tools that drive patient growth and long-term success.

Let’s Grow Your Practice Together

Ready to take your practice to the next level? Contact us today for a free consultation. Call 317.758.8577or fill out our short form, and we’ll reach out right away. Let’s work together to bring more patients through your doors!