Video Advertising for Eye Care Practices
Targeted Video Advertising for Maximum Impact
Video advertising has transformed beyond traditional TV commercials. No longer do eye care providers need to spend their marketing budgets on wasted impressions—viewers who see ads on traditional television but may never become patients. With the rise of connected devices, optometrists and ophthalmologists can now target high-intent audiences, reducing marketing waste and enhancing ad efficiency.
Advanced OTT/CTV Advertising Solutions
Visiclix specializes in Over-the-Top (OTT) and Connected TV (CTV) advertising, providing data-driven video marketing solutions tailored for eye care professionals. We give practices access to the most advanced streaming platforms, including:
✔ Roku
✔ Apple TV
✔ Samsung TV
✔ Amazon Fire TV
As consumers move away from traditional TV, our targeted OTT/CTV advertising allows eye care providers to connect with digital audiences who no longer rely on cable or broadcast television.
Precision Audience Targeting
Visiclix’s OTT/CTV video advertising solutions utilize three powerful audience-targeting methods to ensure that your message reaches the right patients at the right time. Our technology enables targeting on both big screens (TVs) and small screens (mobile, tablets, and desktops), maximizing your campaign’s reach and effectiveness.
With Visiclix’s OTT/CTV solutions, eye care providers can leverage the most efficient way to deliver video ads with:
✅ Enhanced Audience Segmentation – Target users based on their interests, demographics, and behavior.
✅ Multi-Device Engagement – Reach audiences on multiple connected devices, increasing brand exposure.
✅ Geo-Targeting Capabilities – Deliver ads specifically to potential patients in your practice’s service area.
Why Eye Care Providers Trust Visiclix
Visiclix specializes in helping eye care professionals grow their patient base through highly targeted digital marketing strategies. Whether you are an independent optometrist or a multi-location ophthalmology practice, our customized OTT/CTV video ad strategies ensure that you get the most value from your advertising budget.
Our solutions provide unmatched precision and ROI, whether targeting local, regional, or national audiences.
Ready to Reach High-Intent Audiences with OTT/CTV Advertising?
Contact us today for a customized proposal tailored to your eye care practice’s needs.
📞 Let’s Get Started Today!
OTT and CTV: The Future of Video Advertising
Connected TV Growth Statistics
📈 More households own a Connected TV than a Cable Box
📺 75% of U.S. homes have one or more connected TV devices
👥 210 million Americans own a connected TV device
⏳ In 2021, U.S. adults watched an average of 140 minutes of digital video per day
⏳ By 2022, digital video consumption reached 145 minutes per day
🔮 Roku projects that 50% of U.S. households will fully cut the cord by 2024
With streaming TV dominating consumer attention, eye care professionals need to adapt their video marketing strategies to stay competitive. Let Visiclix help you navigate the future of video advertising and reach more patients efficiently.
